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Copper Mountain World Cup Snowboard, Freeski Events Cancelled

By U.S. Ski & Snowboard
November, 20 2020
team

The 2020-21 FIS Freeski and Snowboard World Cup events scheduled for Copper Mountain, Colo. Dec. 17-19 have been cancelled given the current, dynamic situation surrounding the COVID-19 pandemic in Colorado. 

Copper Mountain’s priority is to provide guests the opportunity to safely enjoy skiing and riding this winter starting Nov. 30. Copper Mountain is focused on working through season readiness, risk mitigation, as well as executing an adaptable plan they can scale based on local and state health regulations. 

U.S. Ski & Snowboard is working closely with the International Ski Federation (FIS) and other domestic resort partners to secure replacement venues for the first stop of the Land Rover U.S. Grand Prix as well as the Visa Big Air that were scheduled for Copper Mountain. 

“While it’s unfortunate that we are unable to host World Cups at Copper Mountain this season, we understand that the resort must prioritize regular ski and ride operations throughout the ever changing COVID-19 landscape,” said U.S. Ski & Snowboard President and CEO Tiger Shaw. “U.S. Ski & Snowboard would like to express gratitude to everyone at Copper Mountain for their dedication, planning, and collaboration throughout the planning process for these events. We remain hopeful and confident in our ability to work with our resort partners for the remaining domestic World Cups planned for this season.”

Decisions for all other domestic FIS World Cup events, including the 2021 Intermountain Healthcare Freestyle International at Deer Valley Resort, Utah, planned for Feb. 4-6 and the Land Rover U.S. Grand Prix at Mammoth Mountain, Calif., planned for Feb. 3-6, will be made independently and based on an assessment of each unique set of circumstances that include the risks and travel requirements related to every event, host county, and host state. 

U.S. Ski & Snowboard recognizes that the ongoing COVID-19 pandemic has impacted areas of the country in different ways, and therefore specific event information will be forthcoming as each local organizing committee works through its specific protocols with local and state health officials. All events are contingent on local and state health department approvals based on existing and future COVID-19 rules and regulations. FIS, U.S. Ski & Snowboard, local organizing committees, and host venues are taking a unified approach consistent with guidance from federal, state, and local health authorities.


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About U.S. Ski & Snowboard

U.S. Ski & Snowboard is the Olympic National Governing Body (NGB) of ski and snowboard sports in the USA, based in Park City, Utah. Tracing its roots directly back to 1905, the organization represents nearly 200 elite skiers and snowboarders in 2020, competing in seven teams; alpine, cross country, freeski, freestyle, snowboard, nordic combined and ski jumping. In addition to the elite teams, U.S. Ski & Snowboard also provides leadership and direction for tens of thousands of young skiers and snowboarders across the USA, encouraging and supporting them in achieving excellence. By empowering national teams, clubs, coaches, parents, officials, volunteers and fans, U.S. Ski & Snowboard is committed to the progression of its sports, athlete success and the value of team. For more information, visit www.usskiandsnowboard.org.

Built Brands Named Official Protein Bar And Energy Gel of U.S. Ski & Snowboard Through 2022

By U.S. Ski & Snowboard
November, 11 2020
Built Brands

U.S. Ski & Snowboard and leading protein and energy products company, Built Brands™ announced today a new multi-year partnership, making Built Brands™ the official protein bar and energy gel of the U.S. Ski & Snowboard Team through the 2022 season. Throughout the duration of the partnership, Built Brands’ diverse range of recovery and performance products - packed with protein and nutrients without compromising flavor - will help fuel some of the world’s top athletes. 

“As a brand committed to healthy, great-tasting protein and energy products to fuel an active lifestyle, a partnership with U.S. Ski & Snowboard was only a natural fit,” said Nick Greer, Co-Founder of Built Brands. “We look forward to keeping some of today’s most competitive athletes energized on and off the mountain through 2022.” 

Throughout the partnership, the Utah-based brand will keep U.S. Ski & Snowboard’s Park City headquarters, the USANA Center of Excellence, fully stocked with delicious and nutritious products so athletes can train harder and recover faster. Built Brands will also ensure teams have access to its wide-ranging product portfolio wherever they are in the world training and competing, which this season includes World Championships events for each team. Access to Built Brands™ beloved protein bars, along with its energy and protein supplements Built Boost® and BuiltGO™, means athletes can continue to push what’s possible on the snow. The brand will also have a presence at various domestic competitions and events. 

“Built Brands is a standout among protein bars, protein gels and energy gels and this partnership reflects our shared goal of enabling our athletes to perform at their best,” said U.S. Ski & Snowboard Chief Revenue Officer Michael O’Conor. “Our athletes push their bodies to achieve exceptional feats and so require high-quality fuel to stay at the top of their game. We are excited to welcome Built Brands into the U.S. Ski & Snowboard family and look forward to providing our teams the fuel they need to reach the top of the podium.”

Dermatone Named Official Sunscreen, Lip Balm and Frostbite Protection of the U.S. Ski & Snowboard Team

By U.S. Ski & Snowboard
October, 29 2020
Dermatone

Dermatone, which offers the highest quality skin protection in the most extreme environments, announced today that it has been named the official sunscreen, lip balm, and frostbite protection of the U.S. Ski & Snowboard Team. The multi-year partnership extends through 2023 and includes providing U.S. Ski & Snowboard Team athletes with Dermatone skin protection products to use throughout training and competition.

“Elite athletes spend countless hours training and competing in the coldest, windiest and brightest conditions in alpine environments,” said Doug Metchick, Dermatone CEO. “We are excited to support the U.S. Ski & Snowboard Team as they prepare for the 2022 Winter Olympic Games. Dermatone will help protect their skin year-round and ensure that they are always ready to face the competition.”

Dermatone was founded in 1981 as the first product to provide cold weather protection along with sunscreen. The brand’s long-lasting, water-resistant, sweat-resistant, and broad-spectrum SPF formulas deliver unparalleled protection in high UV environments. Dermatone has been tested in some of the most extreme environments on Earth, including Mt. Everest, K2, Antarctica and Death Valley.

“Dermatone has been a trusted brand in mountain sports for decades and has a proven track record in intense environments,” said Michael O’Conor, chief revenue officer for U.S. Ski & Snowboard. “Our athletes train and compete under extreme mountain conditions and this partnership will make life on the road that much more comfortable. We are thrilled to bring Dermatone into the U.S. Ski & Snowboard family and are excited for the support they will provide our athletes, our teams and our community.”

You’re Invited to A Night at The USANA Center of Excellence

By U.S. Ski & Snowboard
October, 29 2020
A Night At

You’re invited to an exciting night in with U.S. Ski & Snowboard on Thursday, November 19 at 5 p.m. MST / 7 p.m. EST. Shake up your favorite cocktail, glam up in your best event-from-home attire, grab your computer and join Olympic Freestyle Champion Jonny Moseley and X Games Gold Medalist Maggie Voisin for a live, 30 minute show you won’t want to miss. U.S. Ski & Snowboard presents the New York Gold Medal Gala Reimagined: A Night at the USANA Center of Excellence

This year would have marked the 54th annual New York Gold Medal Gala, U.S. Ski & Snowboard’s marquee fundraising event. However, due to the ongoing global pandemic, with the health and safety of all athletes, staff, donors and supporters, U.S. Ski & Snowboard has shifted all fundraising efforts to virtual experiences. Going virtual has its benefits as all ski and snowboard fans are invited to attend - registration is free! 

Hosted by Jonny and Maggie, with a special appearance from two-time Olympic Champion Mikaela Shiffrin, A Night At the USANA Center of Excellence will seek to help raise $1 million to ensure athletes across all teams have access to coaching, training and elite competition for the 2020-21 season. All funds raised will directly benefit Olympic hopefuls on their road to Beijing 2022 and beyond. Go behind the scenes of what it’s like to train to be Best in the World, hear from some of your favorite athletes and gain insight into what the competitive ski and snowboard world will be like this season. Jonny and Maggie have been training all summer for this with a rigorous schedule of online meetings and look forward to spending some time with you from the comfort of your own home. 

Technology has the power to connect us during a time we cannot physically be in the same place. Fans and supporters are encouraged to show their support remotely by registering or donating. Now is your chance to get ahead of the game by bidding on the online auction, now live. Be a part of history with exclusive Team gear, sports memorabilia and incredible, immersive experiences. New items will be added in the lead in to the live show, so be sure to check back. The online auction will be available until Monday, November 23 at 10 a.m. MST / 12 p.m. EST. 

Join us for an amazing evening. After all, there’s nothing like relaxing on the couch after a long day of being stressed on the couch.

Register today at nightatthecoe.org or by texting "gold" to 243725!

USANA Gains Naming Rights to U.S. Ski & Snowboard Center of Excellence Training Facility Through 2023

By U.S. Ski & Snowboard
October, 28 2020
USANA COE

As a leader in global health and wellness, USANA, the Cellular Nutrition Company, is committed to the advancement of innovative, high-quality health supplements for elite athletes worldwide. To further its commitment to research and development, USANA is now the title partner of U.S. Ski & Snowboard’s state-of-the-art training and education facility, the Center of Excellence.

The USANA Center of Excellence will continue to blend the best of high-performance athletic facilities, including strength training areas, a gymnasium, ski and snowboarding ramps, trampolines, a nutrition center, recovery/rehabilitation facilities, and a full sports science lab for U.S. Ski & Snowboard athletes. USANA will work closely with U.S. Ski & Snowboard’s sport science staff and the organization’s top skiers and snowboarders on new product research and areas for development. 

“I am very excited about this new and expanded relationship between USANA and U.S. Ski & Snowboard,” says  Robert Sinnott, M.N.S., Ph.D., USANA’s chief scientific officer. “Through this extension, we have agreed to conduct two to three clinical studies annually to measure the effects of USANA’s supplements in elite athletes. The goal is to improve on their athletic performance metrics, help boost their immune systems while traveling, and assist them to achieve better quality sleep—all necessary for optimal performance and recovery. Not only will this partnership assist and benefit Olympic athletes, it’s also a great investment in USANA’s future and product pipeline.”

To learn more about USANA and its award-winning supplements, visit usana.com.

USANA and U.S. Ski & Snowboard first teamed up in 2011, when USANA became the organization’s Official Nutritional Supplement, Vitamin, and Minerals Partner. Since then, USANA has supported elite athletes through two Olympic cycles.

“We value our relationship with U.S. Ski & Snowboard, and are excited to take these next steps with them as we sponsor the USANA Center of Excellence and collaborate on product innovation,“ says Dan Macuga, USANA’s chief of communications and marketing. “We look forward to further developing our story alongside this accomplished, world-class institution and its athletes, and will continue to provide our products to more professional and Olympic athletes than any other nutritional supplement in the world.”

“Our nine-year partnership with USANA has been a fruitful one, and we are thrilled to enter into this new, expanded relationship with them,” says Tiger Shaw, U.S. Ski & Snowboard President and CEO. “As a sports organization, we are constantly evolving and looking for new and better ways to enable our athletes to achieve success throughout their training and competition cycles. USANA’s commitment to working alongside our sport science staff will allow us to be on the forefront of innovation. It’s exciting for us to be a part of their product development process.”  

U.S. Ski & Snowboard Announces Partnership With Rack Attack

By U.S. Ski & Snowboard
October, 26 2020
Rack Attack

U.S. Ski & Snowboard announced today a new partnership with Rack Attack, North America’s premier retailer of vehicle rack solutions. Rack Attack has been named the Official Rack Retailer of the U.S. Ski Team, U.S Snowboard Team, and U.S. Freeski Team.

Rack Attack will outfit U.S. Ski & Snowboard with products for national team athletes as well as provide exclusive benefits and support to U.S. Ski & Snowboard members.

“Rack Attack has always been committed to the snow sport community and our partnership with U.S. Ski & Snowboard only solidifies our position,” said Alexander Welbers, CEO of Rack Attack. “We are looking forward to working with the team, the athletes and all the other snow sport enthusiasts.”

“We are proud to welcome Rack Attack to our family of partners and suppliers”, said Michael O’Conor, Chief Revenue Officer of U.S Ski & Snowboard. “We are grateful for the support they will provide our organization, our athletes and our community.”

For more information, visit www.rackattack.com

U.S. Ski & Snowboard To Continue Fluorocarbon Wax Ban for 2020-21 Season

By U.S. Ski & Snowboard
October, 22 2020
wax

Despite the International Ski Federations' (FIS) delay of implementing its fluorinated ski wax ban to the 2021-22 season, U.S. Ski & Snowboard will continue to ban the use of fluorinated ski wax from all non-FIS sanctioned events in the United States for the upcoming 2020-21 ski and snowboard season.

In addition, random testing may be implemented at select U.S. Ski & Snowboard events to gather information to improve the tracking, measuring, and implementation process. Testing results may be published and sanctions may be applied for positive test results. 

“Moving forward with banning fluorocarbon is the smart thing to do, not only will we avoid the inevitable, but this will continue to level the playing field and move us in the right direction from an environmental perspective,” said U.S. Ski & Snowboard President and CEO Tiger Shaw.

In 2019, the International Ski Federation (FIS) and International Biathlon Union (IBU) decided that the use of fluorinated ski wax will be banned for all FIS and IBU disciplines. The ban was to take effect for the upcoming season. However, over the past couple of months, FIS determined that further laboratory and field testing to finalize testing protocols and allow for the production of additional testing devices for purchase by stakeholders was needed to enable implementation of the ban at all levels of FIS competition. 
U.S. Ski & Snowboard voted to eliminate the use of fluorinated ski wax from all levels of competition at its May 2020 meeting.

U.S. Ski & Snowboard Partners with INTENSE Mountain Bikes Through 2023

By U.S. Ski & Snowboard
October, 20 2020
INTENSE x U.S. Ski & Snowboard

U.S. Ski & Snowboard announced today a new multi-year partnership with INTENSE, making the lauded brand the Official Mountain Bike and Bike Supplier of the U.S. Ski Team, U.S. Snowboard Team and U.S. Freeski Team, in an agreement that will extend through 2023.

Common on the UCI Mountain Bike World Cup Tour, INTENSE will bring its trusted technology to U.S. Ski & Snowboard’s elite athletes and passionate fans. U.S. Ski & Snowboard athletes are known for their skills on snow and many incorporate cycling into their cross-training programs, finding the speed and endurance work a near-perfect foil to their sport-specific routines.

“INTENSE has a proven track record with elite athletes on the Mountain Bike World Cup Tour, so it’s exciting to introduce this brand to our World Cup skiers and riders, and their fans” said Michael O’Conor, Chief Revenue Officer for U.S. Ski & Snowboard. “INTENSE shares our passion for playing and competing in the mountains and fostering a love of sport no matter if you’re a World Cup athlete or weekend warrior.”

As part of the agreement, INTENSE will provide U.S. Ski & Snowboard Team athletes with bikes, available for use from the U.S. Ski & Snowboard Center of Excellence, in Park City, Utah, which has immediate access to over 400 miles of mountain bike trails throughout Park City. Fans may expect to see INTENSE at domestic ski and snowboard competition this season, pending availability.

”INTENSE was born racing in the mountains. We are super excited to support the ski and snowboard athletes and enthusiasts that not only use mountain bikes as a training platform, but more importantly engage in the active mountain lifestyle during the summer months,” said Jeff Steber, Founder and CEO of INTENSE. “I have always been a skier and my first “corporate job” was for Steamboat Springs ski resort. It’s so cool to see this come full circle and bridge two sports so near and dear to me! It’s an honor for INTENSE to support such an active and engaged group.”

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ABOUT INTENSE
Founded in Lake Elsinore, CA in 1993 and crafted with over 25-years of racing heritage, INTENSE mountain bikes inspire confidence to ride and a striking design. From World Cup downhill races to your first trail ride, experience the INTENSE difference.

ABOUT U.S. SKI & SNOWBOARD
U.S. Ski & Snowboard is the Olympic National Governing Body (NGB) of ski and snowboard sports in the USA, based in Park City, Utah. Tracing its roots directly back to 1905, the organization represents nearly 200 elite skiers and snowboarders in 2020, competing in seven teams; alpine, cross country, freeski, freestyle, snowboard, nordic combined and ski jumping. In addition to the elite teams, U.S. Ski & Snowboard also provides leadership and direction for tens of thousands of young skiers and snowboarders across the USA, encouraging and supporting them in achieving excellence. By empowering national teams, clubs, coaches, parents, officials, volunteers and fans, U.S. Ski & Snowboard is committed to the progression of its sports, athlete success and the value of team.

FIS Confirms 2020-21 World Cup Calendars; Freestyle, Freeski, and Snowboard Competition Set to Return to American Venues

By U.S. Ski & Snowboard
October, 9 2020
U.S. Ski & Snowboard

The International Ski Federation (FIS) confirmed the 2020-21 World Cup Calendars across all disciplines during the FIS Autumn Meetings, which took place online September 23 - October 9. The 2020-21 alpine, cross country, freestyle, freeski, snowboard, nordic combined and ski jumping calendars are live and available online at fis-ski.com

Freestyle, freeski, and snowboard World Cup competition are set to return to the United States for the 2020-21 season. Three American venues are scheduled to host 22 starts between genders, with freeski and snowboard competitions at Copper Mountain, Colo., and Mammoth Mountain Ski Area, Calif., and freestyle competitions at Deer Valley Resort, Utah. Previously announced, the FIS Alpine World Cup tour will remain in Europe this season. 

The 2020-21 competition season will look different than in years past due to the ongoing global COVID-19 pandemic. U.S. Ski & Snowboard is working closely with its resort partners and local health authorities to provide competition environments that adhere to required guidelines. 

“The impacts of COVID-19 have been felt across the global sports world, and after having our 2019-20 season cut short, we are especially fortunate to have the opportunity to host events on home snow this season,” said U.S. Ski & Snowboard President and CEO Tiger Shaw. “We are grateful to our resort partners in their commitment to providing world-class freestyle, freeski and snowboard competition, and highlighting the talents of our amazing athletes. We have seen success in other sports resuming and are learning from them. COVID-19 has challenged us to be more nimble in our planning, and while we can definitely say what we are doing one week from now, we understand circumstances may change months from now. We are working closely with FIS, our resort partners and local health authorities to plan what these events will look like, and look forward to sharing that information when available.”

The 2020-21 Land Rover U.S. Grand Prix is expected to celebrate its 25th anniversary this year with snowboard and freeski slopestyle and halfpipe competition returning to Copper Mountain, Colo., in December and Mammoth Mountain, Calif., in February.

As is tradition, the first halfpipe World Cup is scheduled from Dec. 16-19 at Copper Mountain, Colo. pending local and state approvals. To encourage social distancing, there will not be spectator zones for the halfpipe competitions at Copper Mountain this season and fans are encouraged to tune in to watch or stream on NBC properties. 

The second annual Visa Big Air presented by Land Rover is also planned for Copper Mountain the weekend of Dec.17-19, pending local and state approvals, and is scheduled to feature both freeski and snowboard World Cup big air competition. The 2020 edition of the Visa Big Air will benefit from natural snow conditions and Woodward Copper’s jump building expertise. Copper Mountain has proved itself as a world-class big air venue and even hosted an Olympic qualifier in the lead up to the 2018 Olympic Winter Games PyeongChang. To encourage social distancing, there will not be spectator zones for the big air competitions at Copper Mountain this season and fans are encouraged to tune in to watch or stream on NBC properties.

From Feb. 3-6, the Grand Prix is positioned to return to the park and pipe mecca that is Mammoth Mountain, Calif. and the famed Unbound Terrain Parks for slopestyle and halfpipe competition, pending local and state approvals. U.S. Ski & Snowboard athletes Chloe Kim, Maddie Mastro, Judd Henkes, Toby Miller, Dusty Henricksen, Sonora Alba, and Carly Margulies all call Mammoth Mountain home and year after year look forward to competing on home snow. 

The FIS Freestyle World Cup is set to return for its 23rd year at Deer Valley Resort on the storied White Owl and Champion courses, pending local and state approvals. The 2021 Intermountain Healthcare Freestyle International is planned for February 4-6, with moguls Feb. 4, aerials Feb. 5, and dual moguls Feb. 6. Competitions will take place during the day, a notable change from what are historically night events under the lights. To encourage social distancing, there will not be spectator zones for the freestyle competitions at Deer Valley this season and fans are encouraged to tune in to watch or stream on NBC properties. 

U.S. Ski & Snowboard recognizes that COVID-19 has impacted different parts of the country in different ways and with different timing, and therefore specific event information will be forthcoming as each local organizing committee works through its specific protocols. All events are contingent on local and state health department approvals based on existing and future COVID-19 rules and regulations. FIS, U.S. Ski & Snowboard, local organizing committees, and host venues are taking a unified approach consistent with guidance from federal, state, and local health authorities. 

2020-21 FIS World Cup Calendars

Helpful Resources

National Cross Country Events To Become Regional Events for 2020-21 season

By U.S. Ski & Snowboard
September, 3 2020
U.S. Ski & Snowboard Logo

The U.S. Ski & Snowboard Cross Country Sport Committee has approved a plan to restructure the cross country national racing calendar into a number of regional events for the 2020-21 season in response to the COVID-19 pandemic. This decision has no bearing on NCAA competitions, which are governed separately by the NCAA. Decisions for all other U.S. Ski & Snowboard domestic event calendars will be made independently and based on an assessment of each sport’s unique set of circumstances and variables. 

The events impacted include the SuperTour, U.S. National Championships, and the Junior National Championships. These events will be replaced with high-level regional and divisional competitions, at the discretion of local organizing committees and regional governing bodies. 

“We recognize that cross country skiing has unique challenges in hosting national-level events that are dissimilar to other disciplines,” said Davis U.S. Cross Country Team Program Director Chris Grover. “Together with the input of clubs and regional leaders, we have created solutions that work for our national cross country skiing community pertaining to competition for the 2020-21 season.

This restructuring allows athletes to remain in their respective regions to race while allowing organizers to offer high-level competitions. Additionally, this will help organizers reduce the financial demands that are tied to hosting a national-level event, which in most cases includes attracting a significant number of participants required to balance their event budgets.

National cross country events have unique challenges related to conducting competition in a COVID-19 environment that does not exist in other ski and snowboard sports such as race format (physical distancing), lead time (early season events), host venue regulations, as well as the financial model mentioned above. These event organizers will no longer be obligated to pay prize money equal to national levels of competition, nor will they be sanctioned as National Championship-level or Continental Cup (COC) level events.

“By restructuring our national cross country events calendar now, before the race season, local organizing committees, divisions, and regions are better positioned to start planning an effective and motivational race calendar for their area, potentially sanctioning races via U.S. Ski & Snowboard and/or the FIS to attract quality competition,” Grover added. “We will also assist our SuperTour, U.S. Nationals, and Junior Nationals organizing committee partners by allowing them to suspend portions of their planning and potentially avoiding the commitment of further financial and time investments.”

Selection criteria for all international events have been modified to consider regional racing, rather than national-level racing. In addition, athletes may be considered for international trips via discretion by assessing performances from regional events. Discretionary Selection Review Committees have been established for all of these selections, as well as mechanisms to solicit community feedback from the divisions prior to many selections. This system will allow for stand-out regional and divisional competition results to be recognized and considered for international team selection. The move to utilize discretion in these selection criteria is intended as a fix during the current pandemic only, and selection will return eventually to criteria that focus principally on objective selection.